Dr. Naccarato is about more than practice management. He teaches a comprehensive approach to practice building founded in the philosophy that what a doctor markets is himself or herself first and the services he or she offers second. For many this may be a stretch. Most of us were taught that to build a successful practice, all we needed to do was be a great chiropractor. Wrong! This profession has many outstanding practitioners on the verge of bankruptcy. Being good at what you do is essential, but it isn't enough. Let me explain:
As you know the world of health care is changing. To succeed you must take control of your practice; market your care to those who can afford to stay, pay, and refer and create what I call a "closed practice."
A closed practice is defined as a practice where patients are so satisfied that they return for second, third, fourth, etc. conditions. The practice arrives at a point where it no longer depends upon new patients for its success. (Yes, you can and will take new patients, but out of preference, not need.) A closed practice is cash-based and self-sustaining. It is a practice where patients stay, pay, and refer!
Is this going to be easy? No. Is it going to be worth it? Absolutely! You are a dentist. That is your genius. That is what you are trained to do. To succeed you must realize and accept that you cannot do it all. You must look to others for input, evaluate their recommendations, and have the humility to act on what applies to your situation.
So...how can Dr. Naccarato help you? In short, he has two programs. The first is a Personal-Coaching Program where dentists receive Dr. Naccarato's extensive workbook, 12 monthly coaching CDs, 12 monthly newsletters, tips, and 30-minute personal coaching sessions with him the first three weeks of the month. These dentists also attend the Principle-Centered Practice-Building Seminars and participate in the Weekly Email Practice-Building Coaching Program at no additional charge. The second is a
The second is the Weekly Email Coaching Program: a weekly, comprehensive, instructional message that gives doctors specific information on how to build a low-stress, low-overhead, high-profit practice of patients who stay, pay, and refer. None of Dr. Naccarato's programs cost money; they make money. For more information, read this website and then call 801-224-3795 to set up an appointment to speak with Dr. Naccarato personally.
